Brown Abbey is a fierce and stately gourmet brand with a dash of hipster and a whole clove of delicious! Our challenge was to create a brand that resonated with the owner and visionary Abbie Brown. With her help and direction, we were able to create a gorgeous color scheme, lion head illustration, package design, e-commerce website, and stationery that is anything but ordinary.
Working with Abbey we established a gold and blue-green color scheme as well as a vintage detailed lion head illustration and beautiful AB ligature. We solved the challenge of giving the brand a gourmet personality, communicating a resolution to quality while establishing a distinct and hungry personality that is both handsome and approachable at the same time.